Why do planes often crash without mechanical failure? With all moving parts inside an aircraft, it seems that some will be broken easily enough. So, why not? A primary reason: Checklist.
Before making a pilot taxi and pressing the button for take-off, they do a comprehensive pre-flight checklist to make sure they're all working properly.
Entrepreneurs looking forward to strong SEO (search engine optimization) rankings can take lessons here. They can make themselves a checklist to make sure that everything is right for their next website article. No, a SEO checklist will not save you from crashing and burning. But this will help ensure that your post has the best chance of having a higher rank in Google.
Therefore, before publishing the next part of your web content, run it through the following 9-point checklist for best SEO tips.
Before making a pilot taxi and pressing the button for take-off, they do a comprehensive pre-flight checklist to make sure they're all working properly.
Entrepreneurs looking forward to strong SEO (search engine optimization) rankings can take lessons here. They can make themselves a checklist to make sure that everything is right for their next website article. No, a SEO checklist will not save you from crashing and burning. But this will help ensure that your post has the best chance of having a higher rank in Google.
Therefore, before publishing the next part of your web content, run it through the following 9-point checklist for best SEO tips.
1. Pick a good keyword to focus on.
The first step is to simply select the search term or phrase that you want to post. If I'm writing about the best dog toys for a small dog, then I would like to know what people are really searching for.
The easiest way to do this is to use Google Keyword Planner, a free tool that will show you estimates for any search phrase. (Although Keyword Planner is free, you may need to set up an AdWords account to gain access.)
For example, I noticed that "small dog toys" find 590 monthly searches - more than any other related combination of words. However, I am still not ready to start writing about this topic. First of all, I need to do some research.
The easiest way to do this is to use Google Keyword Planner, a free tool that will show you estimates for any search phrase. (Although Keyword Planner is free, you may need to set up an AdWords account to gain access.)
For example, I noticed that "small dog toys" find 590 monthly searches - more than any other related combination of words. However, I am still not ready to start writing about this topic. First of all, I need to do some research.
2. Research the competition.
Now that I have a word, then I want to try to rank, I'm going to go undercover and some recon recon!
Go to your "Private Browsing" mode on your web browser ("Chrome" in Chrome, Safari and "Private" in Firefox, "Inapetate" on Internet Explorer) and Google.com. (In my company, we do "private mode" because we do not want Google to use our previous search history which we see on the search results page.)
Take a look at all the content on one page of Google, ignoring any ad results at the top. 10 (either) results are your competition! What are they losing? can you do better than this?
Go to your "Private Browsing" mode on your web browser ("Chrome" in Chrome, Safari and "Private" in Firefox, "Inapetate" on Internet Explorer) and Google.com. (In my company, we do "private mode" because we do not want Google to use our previous search history which we see on the search results page.)
Take a look at all the content on one page of Google, ignoring any ad results at the top. 10 (either) results are your competition! What are they losing? can you do better than this?
3. Write the best content.
Now that you know what your competition looks like, it's time to make those people out of water. This is probably the toughest part, but it is the most important. It should be amazing.
I do not care whether you are creating a blog post, ecommerce store page or sales-landing page. It should be better than the rest, otherwise neither Google nor your viewers ever notice.
I do not care whether you are creating a blog post, ecommerce store page or sales-landing page. It should be better than the rest, otherwise neither Google nor your viewers ever notice.
For an example of an article I recently wrote -- with just this goal in mind -- check out “ 10 Best Free Blogger Templates To Create A Beautiful Blog Or Magazine Website 2019 ”. My goal with that post was to write superb content about that topic. How did I do?
4. Put the keyword in your page title.
It should be a brenner, but I would say it anyway: Your page title should contain your keyword, but this does not mean that it should be accurate (though this can happen).
In addition, the title should also be interesting that people really want to click on it! A good example of this would be PT from PTMoney.com, who wrote a great post about "earning extra money". However, instead of a boring title like "Make Extra Money", he gave it the title "52 ways to make extra money". Now that's something I want to read.
In addition, the title should also be interesting that people really want to click on it! A good example of this would be PT from PTMoney.com, who wrote a great post about "earning extra money". However, instead of a boring title like "Make Extra Money", he gave it the title "52 ways to make extra money". Now that's something I want to read.
5. Put the keyword in your header.
You can organize most webpages by placing a big title at the top, followed by several sub-headers (such as sub-headers in this post) throughout the page.
This organization not only helps people skip blog-post articles, it is helpful to show Google what your blog post is about. Therefore, make sure to use your exact keyword phrase at least once in your sub-headings.
This organization not only helps people skip blog-post articles, it is helpful to show Google what your blog post is about. Therefore, make sure to use your exact keyword phrase at least once in your sub-headings.
6. Put the keyword in the name and alt-tag of your image.
After this, if you have images in your blog post, then you can use those images to cement the idea about the topic of your post to Google. There are two ways to do this:
1. Image Name
2. Image alt tags
To rename the image, simply rename the image on your computer before uploading. Instead of a file named "2831274.jpg", you can give it some names like "small dog toys 1.jpg".
"Alt tag" is what you designate after uploading the photo to your website. Without getting too technical, alt tag is the text that will show the web browser if the photo can not be loaded for any reason.
1. Image Name
2. Image alt tags
To rename the image, simply rename the image on your computer before uploading. Instead of a file named "2831274.jpg", you can give it some names like "small dog toys 1.jpg".
"Alt tag" is what you designate after uploading the photo to your website. Without getting too technical, alt tag is the text that will show the web browser if the photo can not be loaded for any reason.
7. Use the keyword in the URL and in the post.
Another way Google is able to determine what your blog post is about is that URL. In other words, we are talking about what comes after ".com" in your URL (or .net, .org, or whatever you use). For example, which of the following URLs do you think Google will prefer when deciding whether to show a certain page?
If you guess the other, then you are right. While the former can not completely kill your SEO efforts, the latter definitely helps Google to show what the post is about.
- www.ExampleDogToyWebsite.com/9124824834-1
- www.ExampleDogToyWebsite.com/small-dog-toys
If you guess the other, then you are right. While the former can not completely kill your SEO efforts, the latter definitely helps Google to show what the post is about.
8. Insert internal links.
If you are not talking about your best content, then why should anyone care about it? For this reason, it is important that your best SEO content be added internally by other pages on your website.
Yes, this means that you may need to go back and edit some old posts to include links to new, unreliable content.
Yes, this means that you may need to go back and edit some old posts to include links to new, unreliable content.
9. The most-important SEO tip: Get external links.
Okay, after all, we are largely: external links.
External links are links to other websites besides you. To determine how good Google is, Google relies heavily on external links. And it makes sense, is not it? You can talk about yourself and your skills throughout the day, but no one will believe you. But as soon as other people start getting bothered about you, other people take notice.
During the production of incredible content you can find some links, the fact is that you have to do some "link building". This means reaching out to other website owners in space to ask for links.
Anyone who can know about SEO in the above nine-point checklist can not be included, but by following this checklist, you will be miles ahead of the competition and your post will probably get important seo traffic.
External links are links to other websites besides you. To determine how good Google is, Google relies heavily on external links. And it makes sense, is not it? You can talk about yourself and your skills throughout the day, but no one will believe you. But as soon as other people start getting bothered about you, other people take notice.
During the production of incredible content you can find some links, the fact is that you have to do some "link building". This means reaching out to other website owners in space to ask for links.
Anyone who can know about SEO in the above nine-point checklist can not be included, but by following this checklist, you will be miles ahead of the competition and your post will probably get important seo traffic.
Here is some more for SEO enthusiasts and those who want to know more about this topic :
Want to succeed at SEO? Good practices start with avoiding bad habits of the past. Here is a video for your help :
Eliminate ineffective practices and replace them with strategic, content-focused tactics. Here are seven great ways to do that:
1. Approach keywords strategically.
Without proper keyword research, any SEO campaign has been wasted for failure. Sets the keyword research platform and works basically for an SEO campaign.
Take obscure keyword phrases like "dog food." It can be used by people seeking information on dog food or news about it (like memories). But a specific keyword phrase such as "Buying raw dog food" can be selected by someone who is ready to buy a specific type of dog.
The keyword phrase should be as specific to your company as possible and an easy, conversation sound should not be a marketing vibe. Just consider how you are searching for things online.
Choosing a specific phrasing is probably more important, however, for every text-based piece of content you publish, the temptation to achieve the fulfillment of keyword optimization is not being laughable or slow.
While the keywords form a basis for a targeted market - for a target market - and for an effective understanding of competing - trying # 1 search engine ranking for your business (or even for the top 10 positions) Specific top keywords are usually extremely difficult, you are starting a SEO campaign in an area that has been doing with some time for the contestants.
Instead, take a long tail approach to the keyword. As you can, publish as much content as you can consistently publish, which will contain keywords naturally, and you will capture long tail search traffic. This type of traffic comes from those keywords that you will never find during the research phase and are often more targeted, resulting in a better conversion rate.
Take obscure keyword phrases like "dog food." It can be used by people seeking information on dog food or news about it (like memories). But a specific keyword phrase such as "Buying raw dog food" can be selected by someone who is ready to buy a specific type of dog.
The keyword phrase should be as specific to your company as possible and an easy, conversation sound should not be a marketing vibe. Just consider how you are searching for things online.
Choosing a specific phrasing is probably more important, however, for every text-based piece of content you publish, the temptation to achieve the fulfillment of keyword optimization is not being laughable or slow.
While the keywords form a basis for a targeted market - for a target market - and for an effective understanding of competing - trying # 1 search engine ranking for your business (or even for the top 10 positions) Specific top keywords are usually extremely difficult, you are starting a SEO campaign in an area that has been doing with some time for the contestants.
Instead, take a long tail approach to the keyword. As you can, publish as much content as you can consistently publish, which will contain keywords naturally, and you will capture long tail search traffic. This type of traffic comes from those keywords that you will never find during the research phase and are often more targeted, resulting in a better conversion rate.
2. Strictly adhere to an originality rule.
When it comes to SEO, the originality refers to duplicate content or the same text on two different URLs - whatever you should always avoid. Reproducing articles from other sites is not only a potential copyright infringement, but also makes duplicate content that can ruin your site's search ranking.
Check to see if your site has duplicate content by using tools like CopyScape, SiteLiner and Screaming Frog.
3. Strategically adjust your site’s navigation and internal links.
The method of structuring your site's navigation plays a major role in how search engines determine the importance of each page. Simply put, the more times that a page is connected to within your website, the more PageRank flow occurs and the higher the relevant search engine results pages for the relevant queries.
However, most webmasters and business owners do not know how their internal link flow is structured and often surprised to know that important pages or those that do not rank the highest chance in search engine results (such as contact pages) , The majority are canceling their site's PageRank flow. This provides major opportunities for improvement with a relatively minor effort.
To customize your site's navigation, internal link structure and PageRank flow, start by auditing these elements using tools like sitliners or scraping frogs. Use output to identify pages that are not important or have less content (such as contact pages) that receive the highest inbound links. After this, use these special noindex code in these pages so that the search engines do not index these pages and add nofollow code for all those links to preserve PageRank flow. This has the same effect of closing a leakage water valve: this pagerank redirects the flow to pages that really matter.
WordPress are common in content-management tools, make sure to nind all the pages containing duplicate content such as category and tag archives. You can easily use different wordpress plugins like Yoast SEO, to accomplish this. However, beware of these steps. If you are not careful and strategic, then there may be a decrease in your site's ranking using inexpensive noindex and nofollow attributes. If you are not absolutely sure about what you are doing then a specialist can do this.
However, most webmasters and business owners do not know how their internal link flow is structured and often surprised to know that important pages or those that do not rank the highest chance in search engine results (such as contact pages) , The majority are canceling their site's PageRank flow. This provides major opportunities for improvement with a relatively minor effort.
To customize your site's navigation, internal link structure and PageRank flow, start by auditing these elements using tools like sitliners or scraping frogs. Use output to identify pages that are not important or have less content (such as contact pages) that receive the highest inbound links. After this, use these special noindex code in these pages so that the search engines do not index these pages and add nofollow code for all those links to preserve PageRank flow. This has the same effect of closing a leakage water valve: this pagerank redirects the flow to pages that really matter.
WordPress are common in content-management tools, make sure to nind all the pages containing duplicate content such as category and tag archives. You can easily use different wordpress plugins like Yoast SEO, to accomplish this. However, beware of these steps. If you are not careful and strategic, then there may be a decrease in your site's ranking using inexpensive noindex and nofollow attributes. If you are not absolutely sure about what you are doing then a specialist can do this.
4. Optimize on-site elements across your site.
While title tags are still important for SEO purposes, meta descriptions have lost their influence in ranking algorithms. Meta descriptions, however, provide an ideal place to use some marketing talent through the copy transcript of the creation of click-through drawings from search-results pages.
Title tags and meta descriptions must be present on every page of your site and should be relevant and customized. Very little or too long title and description can hurt SEO efforts, so it is best to conduct an audit of your site to identify any major issues with these elements.
Other on-page elements in the ranking algorithm include H1 tags, content length, internal and external links, ads, bullet points, images, and text formatting.
Title tags and meta descriptions must be present on every page of your site and should be relevant and customized. Very little or too long title and description can hurt SEO efforts, so it is best to conduct an audit of your site to identify any major issues with these elements.
Other on-page elements in the ranking algorithm include H1 tags, content length, internal and external links, ads, bullet points, images, and text formatting.
5. Optimize your site’s load speed.
The site's loading speed is a factor in search engine ranking and it also affects the rates of visitors to customers. Amazon has calculated that due to the growth of each other in page load, the company will lose sales of $ 1.6 billion per year. Other studies have shown that 40 percent of the website visitors have left a site that takes more than three seconds to load. Nevertheless, most business owners or webmasters fail to make enough efforts to optimize their site's load speed.
Start by checking your site's load time using tools like Pingdom, which will take you time to break and load each element. Use the resulting information to customize the images or code pieces that are loading for a long time. Upgrading your web host to dedicated or virtual private network (VPN) setup from a shared server can also reduce load time significantly.
Start by checking your site's load time using tools like Pingdom, which will take you time to break and load each element. Use the resulting information to customize the images or code pieces that are loading for a long time. Upgrading your web host to dedicated or virtual private network (VPN) setup from a shared server can also reduce load time significantly.
6. Don’t buy links. Earn them.
Since the quantity and quality of inbound links have a significant impact on the ranking of the website, hence the desire to buy links on other sites is strong. But against Google's Webmaster Guidelines for buying and selling links
In addition, search engines are now very good at detecting suspicious, entertaining or unnatural links. result? If you buy or sell a link, then your website's search engine ranking may fall significantly. Save your money and instead spend it on making content that will earn or draw inbound links on your qualifications.
In addition, search engines are now very good at detecting suspicious, entertaining or unnatural links. result? If you buy or sell a link, then your website's search engine ranking may fall significantly. Save your money and instead spend it on making content that will earn or draw inbound links on your qualifications.
7. Be natural.
If you think that you have to add a keyword to a sentence, then you're reaching SEO with a wrong mindset set. While keyword density was a popular concept five years ago, it is now irrelevant. Instead, focus on creating content that your readers will find valuable.
If a sentence sounds unnatural because you are trying to optimize it for a search engine, replace it. Search engines are becoming more difficult than ever before on keyword stuffing, so such strategies are likely to cause your rankings to fall and disturb anyone who tries to read your content, kills your credibility.
You do not have to spend money on an SEO expert to dramatically improve your search visibility. The simple steps can get the key SEO boost. Finally, SEO is about improving the applicability of your website and user experience. Any change that makes your visitors happy is likely to make the search engine happy. So SEO is really about making people happy and we should please everyone.
If a sentence sounds unnatural because you are trying to optimize it for a search engine, replace it. Search engines are becoming more difficult than ever before on keyword stuffing, so such strategies are likely to cause your rankings to fall and disturb anyone who tries to read your content, kills your credibility.
You do not have to spend money on an SEO expert to dramatically improve your search visibility. The simple steps can get the key SEO boost. Finally, SEO is about improving the applicability of your website and user experience. Any change that makes your visitors happy is likely to make the search engine happy. So SEO is really about making people happy and we should please everyone.
0 Comments